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TransLink: Tap Happy

Our friends at TAXI wrote the concept for a La La Land-inspired campaign launch film for TransLink's new Credit Card tap feature. In order to get the message out to the masses of Metro-Vancouver, BOLDLY was chosen to execute production and VFX. Directed by Alec Hanham and lensed by Partos Cinematographer Byron Kopman.

This project was captured in a 1-day shoot, but yielded great bang for buck by slicing the captured footage into many social ads that could be placed around with different video clips and end graphics, further pushing the reach of the launch.