Live Action , VFX , Animation , Illustration

Client: MR MIKES SteakhouseCasual

Deliverables: 1x 60s Video for Web

About: After numerous successful projects with Noise Digital, Boldly was chosen again as the film production company to manage this huge video project. After carefully budgeting to maximize the dollars spent on screen, we opted to create all the static and motion assets for the campaign. Our production team shot on a Vancouver sound stage where we set up green screens and mapped out all the movements of our hero character, WOO-HOO Guy! And in the end, the challenge was accepted! Jimmy actually drank the Caesar on July 1st, 2016.

Mr Mikes

Our illustrator designed the background environment and foreground elements by compositing dozens of high resolution photos together.
The background environment was built in 2D, with a canvas size of 8000x6000 pixels.
The project worked! Jimmy actually drank a caesar on Canada Day!
VFX Supervisor Dave McDonald reviews the frame for evenness of Green Screen.
Director Geoff Manton discusses the scene with the talented WooHoo Guy


Noise Digital


Geoff Manton


Shelby Manton


Sebastien Galina

1st AD

Kristoff Duxbury


Jeremy Cox

Production Designer

Sophie Jarvis


Jordan Findlay

1st AC

Cedric Yu

Sound Mixer / Op.

Anton Thomas

VFX Supervisor

David McDonald

Sound Designer / Mixer

Oscar Vargas

VFX Producer

Bryn Hewko

VFX Artist

Keith Morgan

Key Hair / Makeup

Denean Dale


Trevor Grady


Roshni Riar


Megan McDonald

To learn more about this project

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